Google Places: Which Factors Affect the SEO Effectiveness of Citation builder pro?

 

Factors Affecting Google Places Citation builder pro

First on our list of factors which will affect your Google Places citation builderpro and their impact on your local SEO efforts, is the authority of the referencing site. The more authority Google places in the site which hosts your citation builder pro then the greater its worth is to your site. Citation builder pro from low ranking, poorly constructed sites will, for example, be inferior to a listing on a local government directory. In this sense, a competitor with 5 high authority citation builder pro will outrank you even if you have twice the amount of citation builder pro from low authority sites.

The second factor to consider is the level of detail contained in the citation builder pro. A site that lists your business and includes your business name and website only is not going to be as effective as a citation builder pro which also includes your phone number, fax number, full address and postcode. This however, can have an impact on the third factor, consistency.

Your citation builder pro must be consistent and contain the same information if possible. If one citation builder pro lists your business as being Cardiff Buildings, Cardiff Avenue, Cardiff CF00 0AA and another lists you as simply Cardiff Buildings, Cardiff and another has Business Name, Cardiff then there is a lack of consistency in Google's eyes which makes the citation builder pro less powerful than if they complemented one another. This is even more important when you have multiple phone numbers or locations. Select one number for use in each location, ensure no other numbers are published on the web and set up a different Google Places listing for each business using a local variation on your business name.

The fourth factor is relevance. Your citation builder pro need to be from local, industry relevant sources. If you are based in Cardiff then try to get listed in as many business directories with a 'Cardiff' section as possible. Approach Cardiff based suppliers for a listing on their site, try to gain a listing on any industry union, association or authority sites that have a local section.

Citation builder pro can be a powerful SEO tool in a Google Places or local optimisation campaign, but to get the most from your citation builder pro you should consider these factors.

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